45 Years of History
The ETV Endowment has a rich history of providing funding for programming broadcast on South Carolina ETV, South Carolina Public Radio, and other public media stations.
Through members’ generous contributions during the last 45 years, we have remained committed to preserving public media for current and future generations.
1970sSeptember 16, 1977
First Organizational Meeting of the ETV Endowment
Henry Cauthen, President of SCETV, alongside Nella Gray Barkley, the first manager of the Spoleto Festival USA, set out to found an organization to manage the production costs of SCETV that the state budget doesn’t cover. On September 16th, the first organizational meeting of the ETV Endowment takes place at the home of Elaine Freeman in Spartanburg. Nella Gray Barkley, Richard E. Tukey and Hugh M. Chapman are named as the original Trustees. Elaine T. Freeman is appointed as the first Executive Director, and Gilman Hooper of the Milliken Corporation volunteers to act as the organization’s financial officer. There, its mission is established – "to support and promote South Carolina educational public broadcasting activities." The Endowment would not fund the ongoing operations of SCETV, which were part of the formal state budget, but would offer "ancillary assistance and generate understanding for the objectives of the ETV network."
1970sOctober 12, 1977
ETV Endowment of South Carolina, Inc. receives its Certificate of Incorporation
The ETV Endowment of South Carolina, Inc. receives its Certificate of Incorporation from the State of South Carolina. John S. Rainey provides the pro bono legal work to found the Endowment. It was originally established as the “ETV Foundation” but was renamed by South Carolina’s Secretary of State, Frank Thornton, presumably because he liked alliteration. The ETV Endowment operates from its headquarters in the home of Executive Director Elaine Freeman on Woodburn Road in Spartanburg.
1970sNovember 2, 1977
ETV Endowment becomes 501(c)(3) nonprofit
The ETV Endowment is awarded tax-exempt status as a 501(c)(3), ten years after President Lyndon Johnson signs the Public Broadcasting Act of 1967. The Endowment begins what will become an integral part of a unique, sustained broadcasting partnership between the public and non-profit sectors. Nella Gray Barkley, James P. Covington, Hugh M. Chapman, Richard E. Tukey and Robert E. McNair serve as the Endowment’s first Trustees. Annual ETV Endowment memberships are available in two categories: Associate at $10 and Patron at $25.
"NatureScene" begins production
NatureScene, hosted by Rudy Mancke, begins production and will be syndicated nationally for the next 25 years.
The Endowment finishes its first year with a membership of $10,342.
ETV Endowment begins underwriting "Piano Jazz"
The hugely successful program, Marian McPartland's Piano Jazz, is produced by the SC Educational Radio Network for national broadcast. Later, the ETV Endowment begins the underwriting program, Friends of Piano Jazz, to support the series. Bill Buckley, Elvis Costello and Diana Krall join as Friends, and enough money is raised to protect the entirety of McPartland's work, which is still played on NPR and becomes NPR's longest running cultural program.
1970sDecember 1, 1979
On-air pledge drive
The first on-air pledge drive takes place in December.
ETV Endowment Internship program begins
The highly competitive ETV Endowment Internship program for college students begins in 1980. At least seven internships, all funded by the ETV Endowment of South Carolina, are available with SCETV and SC Public Radio each summer.
1980sMay 1, 1982
South Carolina Educational Communications, Inc. is founded
As the ETV Endowment grows, the need for a second organization to handle the influx of grants becomes clear. South Carolina Educational Communications, Inc. ("SCEC") is founded in May as a 501(c)(3) nonprofit and is the production affiliate of the ETV Endowment. SCEC is responsible for administering production grants as directed by the grantors, to eventually include the National Endowments for the Humanities and the Arts, the National Science Foundation, The Carnegie Corporation, The Lilly Endowment, John D. & Catherine T. MacArthur Foundation, the Arthur Vining Davis Foundations and The John Templeton Foundation. Nella Gray Barkley, Hugh M. Chapman and Robert E. McNair become the first board members with Michael G. Kazeef as Chairman.
ETV Endowment supports the production of "Roanoke"
The ETV Endowment solicited and received 33 grants totaling $4,220,555 for the production of Roanoke, a three-part historical mini-series for PBS' American Playhouse.
ETV Endowment supports a transmitter in Aiken
The Board of Trustees of the ETV Endowment makes a $40,000 grant to match federal funds for the building of the Aiken transmitter, allowing for reception in that area.
1980sSeptember 1, 1989
Rudy Mancke leads first "NatureScene" trip
In September, Rudy Mancke leads the first ETV Endowment NatureScene trip, exploring Colorado. Rudy will ultimately lead 35 Endowment trips across the United States, Canada and Europe.
Bill Moyers comes to Columbia
An ETV Endowment fundraiser brings Bill Moyers to Columbia to screen Amazing Grace at the Jefferson Square Theatre in Columbia.
10th season of "Spoleto Chamber Music Series"
The ETV Endowment raises the production funds, solicits underwriters and contracts with Spoleto Festival USA to make the 10th season of the Spoleto Chamber Music Series possible.
"Making It Grow" airs for the first time
A longtime favorite program, Making It Grow, airs for the first time in October. The series was hosted by Rowland Alston until 2012. Upon his retirement, Amanda McNulty begins hosting the popular gardening and horticulture series.
1990sApril 30, 1997
ETV Endowment purchases property for headquarters
The ETV Endowment raises more than $4 million from donors to purchase the property on the corner of George Rogers Blvd. and Key Rd. in Columbia from PYA. The campaign is led by Hugh Chapman and Elaine Freeman. Donors to the campaign include Sara Lee Corporation and Foundation, The Samuel Freeman Charitable Trust, Sonoco Products – Mr. & Mrs. Charles W. Coker and the Charles W. and Elizabeth H. Coker Foundation, NationsBank, The Arthur Vining Davis Foundations, John S. and James L. Knight Foundation, Mrs. R.M. Jefferies, SCE&G, Duke Power, Rotary Club of Five Points, Wachovia Bank of SC, Carolina Power & Light, Policy Management Systems Corporation, Springs Industries, G. Richard Shafto, BB&T, Alice Manufacturing Company, Milliken Foundation and Lipscomb Family Foundation, Inc. At the grand opening on April 30th, the William E. Murray Studio is the largest soundstage on the East Coast. The ETV Endowment later sells the property to the State of South Carolina for $1.
Rotary Club of Five Points partnership begins
The ETV Endowment begins its decades-long partnership with the Rotary Club of Five Points to manage the parking at University of South Carolina home football games.
Sally Foster retires
Sally Foster retires as the Financial Officer after serving 16 years with the ETV Endowment. In May, Coby Cartrette Hennecy, CPA is hired as the Financial Officer/Assistant Director of the ETV Endowment.
ETV Endowment receives Charity Navigator accolades
The ETV Endowment receives the first of many 4 out of a possible 4-stars rating for financial health and commitment to accountability and transparency by Charity Navigator. Charity Navigator is the leading charity evaluator in America, highlighting the work of efficient, ethical and transparent charities.
ETV Endowment raises funding for "ETV Roadshow"
The ETV Endowment raises funding for the ETV Roadshow, which includes visits to towns across the state including: Hartsville, Laurens, Clinton, Abbeville, Greenwood, Newberry, Bennettsville, Cheraw, Dillon, Myrtle Beach, Berkeley, Dorchester, Greenville, Anderson, Oconee, Mt. Pleasant, Spartanburg, Charleston and Pickens.
Grant to fund "Shared History"
SC Humanities awards the ETV Endowment with grant to fund the documentary Shared History, a film by Felicia Furman that documents the legacy of slavery and African American labor that once existed in Midway, SC. This is just one of many grants SC Humanities has awarded the ETV Endowment from 2007 to the present day.
Elaine Freeman retires
Elaine Freeman, the founding Executive Director of the ETV Endowment, retires after 31 years of leading the organization.
Coby Hennecy becomes Executive Director
Coby Cartrette Hennecy, the ETV Endowment's Financial Officer/Assistant Director since 1999, is named Executive Director.
Funds raised for new public radio studios
Through a successful capital campaign, led by Co-Chairs Suzan Boyd and Ed Sellers, the ETV Endowment raises $1.5 million from almost 1,100 donors to provide new state-of-the-art public radio studios. Bill Barnet, Anne Ellefson, Bill Finn, Minor Shaw, Debi Timmerman, Judy Bynum and Coby Hennecy serve as campaign members. The Grand Opening of the new studios is held on October 25, 2011. Jazz artists Jon Weber and Tammy McCann perform at the Grand Opening.
"Song Travels with Michael Feinstein" released
Song Travels with Michael Feinstein, a popular one-hour series that features a mix of conversation and musical performances and explores the Great American Songbook, releases in April.
"A Chef's Life" debuts
A Chef's Life makes its debut on SCETV and PBS stations nationwide.
ETV Endowment receives accolades from SCANPO
The ETV Endowment receives the Award for Nonprofit Excellence by the South Carolina Association of Nonprofit Organizations, now known as Together SC.
Patrick McMillan and the ETV Endowment travel to Costa Rica
Patrick McMillan leads his first of many ETV Endowment expeditions, exploring Costa Rica with ETV Endowment members.
ETV Endowment travels to Europe
Alasdair Clayre leads ETV Endowment members on the Endowment's Downton Abbey trip, the first of many European adventures with him as guide.
Rudy Mancke leads trip to Minnesota
Rudy Mancke leads his 35th and final trip for ETV Endowment donors to Minnesota.
2010sOctober 12, 2017
ETV Endowment turns 40
On October 12th, the ETV Endowment celebrates 40 years of supporting public broadcasting in South Carolina. Rudy Mancke and Beryl Dakers help celebrate the occasion by reminiscing about the early days of NatureScene and pledge and the power of public media in our lives.
SCETV turns 60
SCETV celebrates 60 years of storytelling in South Carolina.
"Making It Grow" turns 25
Making it Grow commemorates 25 years with a live taping at the Sumter Opera House with Clemson Extension Agent and Host Amanda McNulty and host of guests, including former Making It Grow host Rowland Alston.
"A Chef's Life" wins Daytime Emmy®
A Chef's Life, presented nationally by SCETV, wins a Daytime Emmy® for Outstanding Culinary Program and airs its final episode after five seasons. The ETV Endowment’s Friends of A Chef's Life, made of 135 donors, helped support this popular program during its five seasons.
ETV Endowment doubles capacity to support South Carolina’s stories
Because of many generous donors across the state, the ETV Endowment met its $1.6 million goal for the One State, Many Voices: Sharing South Carolina’s Stories campaign and doubled its capacity to support the production of local, original content. The campaign was led by Mary Rainey Belser, and committee members included Bubba Self, Rachel Chapman, Jo Hackl, Carl Falk, Vicki Killen, Bill Finn, David Parker, Sara Fisher, McLeod Williamson, Coby C. Hennecy and Julie Lonon. The ETV Endowment will continue to celebrate South Carolina’s history, culture, people and places here and across the nation through SCETV’s and SC Public Radio’s programming.
Endowment sets membership record at $6 million
The ETV Endowment breaks the $6 million mark in annual membership gifts thanks to our loyal, generous donors.
ETV Endowment receives accolades from Charity Navigator
The ETV Endowment receives a coveted 4-star rating for financial health and commitment to accountability and transparency by Charity Navigator for the ninth year in a row, placing the Endowment in the top 4% of all charities nationwide.