Inside ETV Endowment

Discover America This Summer

by Coby C. Latham, President and CEO
July 02, 2026
The Colorado River flows through the Mojave Desert from The American Southwest
The Colorado River flows through the Mojave Desert from The American Southwest

Dear ETV Endowment Member, 

We're days away from July 4th and the semiquincentennial of America's founding. During the past 250 years, our nation has grown from coast to coast, endured wars, celebrated innovation and evolved alongside the people, communities and cultures that continue to shape her story. 

For decades, those defining moments have been reflected through the programming on South Carolina ETV and South Carolina Public Radio. Generations have learned and grown with programs like Sesame Street, Making It Grow, Walter Edgar's Journal, Morning Edition and Marian McPartland's Piano Jazz. 

In the coming days and weeks, you'll find even more exceptional programs celebrating our nation and world. Once upon a Time in Space will remind you just how extraordinary space exploration can be. The American Southwest will introduce you to some of our nation's breathtaking natural wonders. And join us for special programming surrounding America's 250th Independence Day. 

Thank you for making these inspiring and life-changing programs possible for yourself, your loved ones and communities across South Carolina. 

With gratitude, 
Coby C. Latham, CPA, CFRE
President and CEO

 

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